At Nichols Brand Stories, we pride ourselves on being the marketing partner oncology practitioners dream about. Our intimate knowledge of the industry, broad depth of experience, and strategic approach to pursuing goals enables our clients to grow, compete, and win. Developing smart marketing pieces that move the needle and motivate patients to take action is what we do best.
We Build Healthcare Brands That Win
At Nichols, we understand the science behind patient decisions. Our research-based strategies ensure your marketing strikes an emotional chord with prospective patients — and wins them over.
We drive results by tying your organization’s goals to marketing’s performance. Our teams are adept at finding the insights that move patients to act and using those findings to build campaigns that increase patient volume.
Intentionally designed to win patient hearts and minds, the campaigns we create are founded on our legendary five-step approach to marketing success. It’s a powerful and proven method that has led to numerous wins for our clients.
Featured Case Study
Cameron Memorial Community Hospital
- Strategic Planning
- Marketing Plan Development
- Goal Development
- Service Line Marketing
- Online Community Management
- Data Driven Marketing
- Social Media Management
- Targeted Creative Development
- Traditional Media Services
(print, radio, television, outdoor)
- Comprehensive Advertising Campaigns
(including traditional and social media)
- Content Creation
- Digital Optimization
- Public Relations and Event Planning
- Social Media Management and Event Posts
- SEM/SEO Management and Hosting
- Marketing Performance Monitoring
- Competitive Monitoring and Analysis
- Data Analysis
- Cost Effectiveness Analysis
- ROI Monitoring and Analysis
- Effectiveness Control
- A/B Ad Testing
Insights On Healthcare
Because of the ever-changing face of healthcare and its marketing, there’s always something new to learn. Make sure you’re up to date on the latest trends in healthcare marketing and more with theNichols Brand Storiescare blog.
Understanding the 3 Approaches of Adult Cancer Patients to Healthcare
Today’s Patient Journey The modern cancer patient lives in a vastly different world than those who were diagnosed just a decade ago. In addition to the burden of their diagnosis, they are immediately inundated with a myriad of choices about their...
Maintaining a Competitive Edge By Delivering Consumer-Centric Healthcare
In healthcare, being patient-centric is an oft touted value that providers have laid claim to for decades. What is typically meant by healthcare practices, service lines and centers of excellence, when they say this is that they care deeply for their...
3 Steps to Building Referral-Boosting Relationships With Physicians
Healthcare, like all businesses, is about relationships. In addition to building high-quality relationships with patients, caregivers and employees, it is vitally important for modern healthcare practices, service lines and centers of excellence to...
Get Positioned to Win
Looking for a partner wholly committed to your ongoing success and the fulfillment of all your goals? Look to Nichols Brand Stories. We support you and your organization through marketing that resonates with patients and produces measurable results.