New Donor Packet

Habitat for Humanity of Greater Fort Wayne

Like many charitable organizations, Habitat for Humanity of Greater Fort Wayne had a strategic need to convert one-time donors into regular supporters. The new-donor package developed by Nichols was just the solution.

Delivered in a builder’s blueprint tube, the package told Habitat’s story with personal stories and compelling photos of the families served. Intuitive infographics explained the far-reaching community impact of Habitat’s work. A bright blue house key reminded donors that they had unlocked doors of opportunity for these neighbors. This positive reinforcement was accompanied by opportunities to volunteer and an invitation to Habitat’s next donor-appreciation event.