Blog entries posted for: Direct Mail

Why Print Production is Making a Comeback

Why Print Production is Making a Comeback

Aug 20, 2019 - Paul Ryan Direct Mail

There’s something special about holding a tangible piece of content in your hands. Now that the Internet is pervasive and there’s a plethora of digital content, people are once again remembering the emotional power of paper, and print production is making a comeback.

Direct Mail for B2B? Heck Yes!

Direct Mail for B2B? Heck Yes!

Oct 08, 2018 - Barry Armbruster Direct Mail

In today’s world, there are more opportunities to make an impression with a carefully targeted B2B audience than ever before—YouTube, LinkedIn, Facebook, search engine marketing, email marketing… But what’s getting increasingly good results are the “old-school” marketing tactics that many would like to say are a thing of the past. Believe it or not, I’ve even seen aerial advertising making a bit of a comeback!

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