Blog entries posted for: Digital Advertising

Why Healthcare Marketing REQUIRES an Experienced Healthcare Marketing Agency

Why Healthcare Marketing REQUIRES an Experienced Healthcare Marketing Agency

May 23, 2019 - Matt Klein Digital Advertising

Healthcare marketing is a niche that demands an agency with specific experience and expertise. And with healthcare approaching 20% of GDP, the need for expert healthcare marketing agencies isn’t going away anytime soon. But many hospitals, health systems and device manufacturers attempt to manage their marketing, social media and PR internally, without the use of a professional healthcare marketing team. Most quickly learn that healthcare marketing is its own complicated beast, and is best handled by outside professionals with years of experience.

To sell or to help? How about both?

To sell or to help? How about both?

Jun 05, 2018 - Lawrence Tidwell Digital Advertising

In 2018, advertising can be tough. People today are very weary of advertising and marketing. 

They don’t want to be sold something, they would much rather be helped in some way. Do It Yourself videos are a great way to accomplish both.

A World Within a World

A World Within a World

Apr 23, 2018 - Lawrence Tidwell Digital Advertising

Sales and marketing is forever evolving year after year and more technology is getting involved to spice up the user’s experience.

In the last few years Augmented Reality has been turning up in advertisements and physical locations to interact with people.

Wearable tech, are you ready for it?

Wearable tech, are you ready for it?

Mar 01, 2018 - Lawrence Tidwell Digital Advertising

Recently I was on TechCrunch reading up on the new technology and I stumbled upon an article about Intel taking a shot at the smart glasses industry. 

But as I look further on this already tried (and failed) tech I noticed something interesting. These glasses actually look like glasses I would wear. When you look at the previous companies smart glasses they just didn’t conform to the normal style of glasses. Google's glasses looked like you could shoot out a laser from the side of your head and Snapchat's snap spectacles just didn’t even come close.

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