Blog entries posted for: Copywriting

The Differences Between Copywriting and SEO Writing

The Differences Between Copywriting and SEO Writing

Oct 09, 2019 - Mary Kinder Copywriting

Full disclosure – I’ve been writing marketing copy for a long time – a bit longer than I’d like to admit, actually. I started somewhere after typewriters, but before the Internet took over. So, my writing career certainly pre-dates SEO (Search Engine Optimization) writing. While I’ve been able to adapt and keep up with the ever-changing marketing world, there are differences between writing general copy and writing SEO copy – although both do share one very important trait – the writing still has to be good.

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